Internet and Business Solutions

Objective: Attract More Customers
Overview: Barclay Consulting produced a brand new website for Chemir Analytical Services - Michigan (CAS-MI) using techniques that made their site a more effective marketing tool and increased the number of new client leads.

Chemir Analytical Services - Michigan


A full-service materials analysis facility serving the polymers, paint, coatings, & printing ink industries, and the general industrial market.


Develop new site to increase market presence and add the ability to self-administer content.


Barclay Consulting developed and implemented a new Content Management System (CMS) that allows Chemir staff to easily update their website on the latest advancements in their groundbreaking analytical service offerings. A frequently updated content stream and advanced search engine optimization techniques have enabled the website is generating record numbers of new client leads.


“We feel that Barclay Consulting, Inc. did an excellent job of updating our web site. We have noticed a large increase in the number of requests for quotes that have been coming in from the website as a result.”

John Hopkins
Chemir Analytical Services


experience  ·  imagination  ·  dedication